Create a New Blog Post

What is a Blog Post in Shopify?

A blog post in Shopify is a piece of content you publish under your store’s blog section. It’s an effective way to:

• Share news, updates, or announcements.
• Publish educational or inspirational content.
• Improve your store’s SEO and attract organic traffic.
• Connect with customers and build trust with your audience.

How to Create a Blog Post in Shopify?

Step 1: Log in to your Shopify admin dashboard. Navigate to Online Store > Blog Posts.

Step 2: On the Blog Posts page, click the Create Blog Post button.

Step 3: Add a compelling title and engaging content. Upload a featured image to make your post visually appealing.

Step 4: Once all details are entered, click Save. Your blog post is now live and ready to display.

How to Create a Blog Post Page with GemPages?

If you want more design flexibility, you can use GemPages to create a blog post page and customize its layout.

Step 1: Open the GemPages Dashboard and click on Create New Page. Then, choose Blog Post as the use case.

Step 2: Pick a pre-built blog template for a quick start. Or choose Start from scratch if you want to design everything from scratch.

Step 3: Use drag-and-drop elements (text, images, headings, buttons, etc.) to build your blog post page.

Step 4: Click Save & Publish to make your blog post live.

Step 5: Go to Content > Blog Post to see posts created via Shopify and GemPages.

Best Practices for Creating Blog Posts

To get the most out of your blog content, keep these tips in mind:

• Write for your audience: Answer questions your customers care about.
• Use SEO keywords: Include phrases like create blog post, Shopify blog, and product-related keywords to attract organic traffic.
• Make it engaging: Use visuals, headings, and short paragraphs for readability.
• Add internal links: Link to products or other helpful articles on your site.
• Be consistent: Publish blog posts regularly to keep your content fresh.

Learn more:

• Edit Existing Blog Post with GemPages
• Design the Latest Blog Posts Section with Article List Element
• Create a New Blog Listing Page

FAQs about Blog Post

1. What is a blog post in Shopify?

A blog post in Shopify is a piece of content published under your store’s blog section. It helps share news, updates, educational, or inspirational content, improve SEO, and build trust with customers.

2. How do I create a blog post in Shopify?

You can create a blog post by going to Online Store > Blog Posts in your Shopify admin, then clicking Create Blog Post, adding your title, content, and featured image, and finally clicking Save.

3. Can I design my blog post page with GemPages?

Yes. You can use GemPages to create and design a custom blog post page with drag-and-drop elements for more flexibility and control over layout and visuals.

4. Where can I view my created blog posts?

You can view your blog posts under Content > Blog Post in Shopify, including those created through both Shopify and GemPages.

5. How to display the blog featured image?

First, go to your Shopify admin > Content > Blog posts, then click on the target article to open the editor. Make sure that you have selected the featured image for this article.

Back to the GemPages Editor, and place an Article Image Element inside the Article List Element to display the featured image.