Create a New Blog Post

This guide will show you step by step how to create a blog post in Shopify and design a custom blog post page using GemPages.

Note: This article is intended for GemPages V7 users. If you are using GemPages v6, please refer to this article.

What is a Blog Post in Shopify?

A blog post in Shopify is a piece of content you publish under your store’s blog section. It’s an effective way to:

Share news, updates, or announcements.
Publish educational or inspirational content.
Improve your store’s SEO and attract organic traffic.
Connect with customers and build trust with your audience.

How to Create a Blog Post in Shopify?

Step 1: Log in to your Shopify admin dashboard. Navigate to Online Store > Blog Posts.

Step 2: On the Blog Posts page, click the Create Blog Post button.

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Step 3: Add a compelling title and engaging content. Upload a featured image to make your post visually appealing.

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Step 4: Once all details are entered, click Save. Your blog post is now live and ready to display.

How to Create a Blog Post Page with GemPages?

If you want more design flexibility, you can use GemPages to create a blog post page and customize its layout.

Step 1: Open GemPages > Pages > Create New Page > Blog Post.

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Step 2: Pick a pre-built blog template for a quick start. Or choose Start from scratch if you want to design everything from scratch.

Step 3: Use drag-and-drop elements (text, images, headings, buttons, etc.) to build your blog post page.

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Step 4: Click Save & Publish to make your blog post live.

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Step 5: Go to Content > Blog Post to see posts created via Shopify and GemPages.

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Best Practices for Creating Blog Posts

To get the most out of your blog content, keep these tips in mind:

Write for your audience: Answer questions your customers care about.
Use SEO keywords: Include phrases like create blog post, Shopify blog, and product-related keywords to attract organic traffic.
Make it engaging: Use visuals, headings, and short paragraphs for readability.
Add internal links: Link to products or other helpful articles on your site.
Be consistent: Publish blog posts regularly to keep your content fresh.

Learn more:

FAQs about Blog Post

1. What is a blog post in Shopify?

A blog post in Shopify is a piece of content published under your store’s blog section. It helps share news, updates, educational, or inspirational content, improve SEO, and build trust with customers.

2. How do I create a blog post in Shopify?

You can create a blog post by going to Online Store > Blog Posts in your Shopify admin, then clicking Create Blog Post, adding your title, content, and featured image, and finally clicking Save.

3. Can I design my blog post page with GemPages?

Yes. You can use GemPages to create and design a custom blog post page with drag-and-drop elements for more flexibility and control over layout and visuals.

4. Where can I view my created blog posts?

You can view your blog posts under Content > Blog Post in Shopify, including those created through both Shopify and GemPages.

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