What is a product page?
A product page is a dedicated page on your eCommerce store that displays a product’s information: images, description, price, features, variants, etc. These pages are critical touchpoints where visitors decide whether to convert into customers.
With GemPages, you will have all the tools necessary to design a captivating product page that converts.
How to create a product page with GemPages
Step 1: From the GemPages Dashboard, click on “Product pages” from the list on your left sidebar. You will see the option “Create New Template” in the top right corner.
Besides, you can create a new page from the quick access link from your Dashboard. After that, select “Product Page.”
Step 2: Next, you should see various pre-built templates to create your own product page in minutes. Select your preferred template and hit “Start editing.”
Otherwise, if you already have an idea to design your product page, you can start editing from a blank page by selecting “Create New Page.”
The following video tutorial will show you how to use elements of GemPages to create a product page from scratch quickly.
Tips for a High-Converting Product Page Design
Here are a few elements every product page should have:
- One thing so crucial yet simple is to have an eye-catching “Add to cart” button. GemPages offers different customization options for your Cart Button to help you optimize your conversions.
- Plus, you can also boost sales by redirecting them to the Checkout page or upselling another product. Learn how to do so with the Ajax cart feature in this detailed guide.
- If you are not sure what components should be included on your product pages, we have a checklist of all the product page essentials!
- Having killer Shopify product images is key to keeping visitors hooked and engaged with your business. Learn more: Shopify Product Images: A 10-minute Guide for Beginners
If you’re interested in learning more about powerful and user-friendly GemPages, please feel free to explore our Help Center.
FAQs
1. How do I create a product page in Shopify?
The easiest way is by using GemPages, a visual drag-and-drop editor that lets you design stunning Shopify product pages with no coding.
2. Can I use product page templates in Shopify?
Yes. With GemPages, you get access to a library of product page design templates that you can customize to fit your brand and product type.
3. What makes a good product page?
A great product page design includes:
- Clear product descriptions
- High-quality images
- Obvious call-to-action buttons
- Trust-building elements (reviews, guarantees, badges)
4. Is it possible to design a custom product page layout in Shopify?
Definitely. Use GemPages to break free from Shopify’s default layout and build custom product page designs tailored to your products.
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